The denim clothing brand is best known for their iconic jeans, the modern jeans that we know today were first produce in the 1920’s and their designs are still going strong today. Since then they have expanded in to a wide range of clothing collections including women’s wear and children’s clothing.
Levis became popular in the 1990’s with their commercial campaigns which featured recordings of popular music, including Flat Beat by Mr. Oizo the advert also created the popular Flat Eric toy. Popularity of the adverts meant many record companies re-released a lot of the songs when the adverts aired.