Boxfresh

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BoxFresh is a leading UK brand for designer clothes, their brand name comes from New York hip-hip slang which describes new trainers; “Fresh Out Of The Box”.

Designer t-shirts were one of BoxFresh’s first ventures when they printed custom images on to old stock t-shirts and then proceeded to sell them in some of London’s most influenced markets such as Camden and Greenwich.

BoxFresh use musical influences from UK garage, grime and dub step for their collections which have a ‘street’ vibe to them.

They opened their main store in Seven Dials in Covent Garden back in 1992 and it wasn’t long before BoxFresh designer clothing was being sold in Japan followed shortly after by the USA.